Author Archives: JoAnn Dunker
Starting a painting business with no experience is a lot easier than you might think. Unlike restaurants or retail shops, a painting business has several advantages that make success easy. First, you don’t need to be experienced because you can easily teach yourself the skills. Second, there will always be a demand for painting as most people don’t have the time or talent to paint themselves. Additionally, once you see growing success, a painting business is relatively easy to scale. And finally, it requires minimal start-up costs. In this guide, we walk you through how to start your own painting business.CONTINUE READING
Landscaping is a hands-on job. You tend outdoor spaces in spring, summer, and fall, offer garden design services to a range of residential and commercial clients, and trim hedges and keep weeds in check all over town. Between butterfly borders and patio installation jobs, you’re busy three out of four seasons a year.
Winter might seem like an obvious off-season for landscaping services — but actually, there are lots of things you can do when the wind blows cold. In this article, we’ll explore a few projects you can still do between November and March. Got snow? Great; we’ll tell you how to work the white stuff to your advantage.CONTINUE READING
With the right marketing strategy, getting high-quality roofing leads doesn't have to be difficult. Here are seven easy ways to grow your business.
As a roofing professional, you already have plenty of things to do, from ordering materials to finding skilled laborers to help you with current projects. No matter how busy you are, though, it's important to market your business consistently.
Marketing increases brand awareness and ensures you have a steady stream of customers to keep your business growing. If you don't have a lot of experience with marketing, here are seven of the easiest ways to find roofing leads.CONTINUE READING
If you work as a ventilation professional in Florida, you know that having a current HVAC license can be helpful for winning new business, getting professional insurance, and operating throughout your service area. Before you get started offering HVAC services in Florida, it’s a good idea to know what licenses are available and how to get the certification that you need.
Are you a Florida contractor looking for more HVAC jobs in your area? Sign up with CraftJack today.CONTINUE READING
Make sure your home service company goes the distance by avoiding common small business pitfalls and mastering the essential skills required to succeed long-term.
If you're looking to start a business or you need tips to ensure your home service company goes the distance, you've come to the right place. Keeping your business afloat is a balancing act between avoiding common small business pitfalls and establishing effective processes and procedures.
In this article, you'll learn about the main reasons many small businesses in the home improvement sector fail. Plus, you'll discover advice about what to focus on to help you avoid common pitfalls.CONTINUE READING
Discover how to manage employees at remote job sites as your home services company grows with this handy guide from CraftJack.
When a business has multiple sites, managing employees can become challenging. The lack of face-to-face contact and the inability to inspect sites in person creates a disconnect between management and construction employees. Fortunately, there are smart strategies managers can use to stay connected with their workers and keep them engaged.
While you manage your employees, we'll help you manage your leads. Sign up with CraftJack today and find more home service leads in your area.CONTINUE READING
Discover eight tips to help you grow your regional business. Home service contractors with multiple business locations can refine their online presence and expand their reach using expert advice from CraftJack.
Search engines and lead generation websites have made it easier than ever for regional businesses to attract customers. The internet is an astounding tool for business growth, but few contractors know how to truly harness the power of digital marketing.
Branding, market research, and consistently excellent customer service are more important than ever. With multiple channels for feedback, such as review sites and social media, and more competition, you need to work hard to stand out. Use the following eight tips to optimize your home service company's online presence.CONTINUE READING
To succeed as a home service professional, you need a steady stream of referrals. Keep reading to learn how to get more sales leads without a lot of extra stress.
No matter how much you spend on marketing each year, customers are one of the best sources of sales leads for contractors. Many people don't trust brochures and websites, but they do trust their friends and family members. As a result, they're more likely to call you if someone recommends your services than they would be if they just happened to see an ad for your business. Keep reading to learn how to generate more leads.CONTINUE READING
How to price services is one of the most talked-about topics in the home service industry. Learn how to set just the right prices to satisfy customers and make your business profitable.
Many home service professionals struggle with how to price services appropriately. You don't want to set them too low and shortchange yourself, but you don't want to set them so high that people can't afford to hire you. Many factors go into determining just the right price for cleaning, painting, staining, roofing, and more. Keep reading to learn more about them and find out how to maximize your return on investment.CONTINUE READING
Vivimos en una época de mercadotecnia digital, en la cual todos los contratistas se encontrarán con el hecho de tener que lidiar con una evaluación negativa en algún momento. A pesar de todo el trabajo que usted invierte en satisfacer a sus clientes, llevando a cabo servicios de calidad excepcional, siempre existe la posibilidad de recibir una evaluación negativa. Este tipo de evaluaciones pueden ser altamente frustrantes, especialmente si se toma en cuenta el empeño puesto en la realización de un trabajo que cumpliera con todas las expectativas del cliente. Sin embargo, cuando sucede y alguien lo evalúa de forma negativa, cualquiera que sea su razón, lo mejor que se puede hacer es darle respuesta a la queja, lo que le ayudará a impactar de forma positiva su reputación.CONTINUE READING