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“CraftJack has worked out pretty well for me.”
- John O'Connor, O'Connor Appraisals
“Great customer service and lead source. Thank you!”
- Frederick Acevedo, Manzanita Landscape Design and Management
“I like the way this company works for the contractor.”
- Tyrone Smallwood, TDS Handyman Services
CraftJack's appraisal leads cost between $15 and $20 per lead.* The lead price fluctuates based on the specific service you sign up for and how quickly you call the lead.
We’re different from other lead generation companies. We give you advantages such as discounts for calling quickly, dedicated account managers, credits for bad phone numbers, and a lot more. Not only do these add up to lower your costs per lead, but they also mean you have a better chance of winning the job each and every time.
Lead generation doesn’t work for you unless you’re ready to call those potential customers as soon as you can. The faster you contact homeowners who are looking for appraisals of their properties, the better your odds are of winning their business. That’s why we offer a special 20% discount to pros who call within 30 minutes of receiving a lead. This saves you money and means more conversions. As of July 2020, our contractors had saved more than $5 million through this program.
We also know that speed matters when it comes to converting leads. For example, about 88% of converted leads are contacted within the first 24 hours. You won’t find another company that offers this type of discount.
Although we were founded in 2011 focused on residential leads, it’s been impossible to ignore the growth in the commercial sector. That’s why we have started offering commercial leads alongside those from homeowners. We provide these across all service categories, including appraisals. If you don’t specialize in commercial jobs, you are of course free to sign up for only residential leads.
You’ll be given your very own account manager when you sign up with us. That means every time you call us, you’ll be talking to someone who knows your business, your schedule, and what you need to do to win more appraisals.
Working with a larger lead generation company most likely means you’ll be passed from representative to representative every time. You’ll be starting over from scratch essentially with each new contact.
Property owners want to trust the professionals they bring to appraise their properties. They will listen to others who have had similar experiences, which means your reviews matter a great deal. Fortunately, we provide you with free reviews on your account page.
Here’s how it works: Once you receive a lead, you can request a review from the property owner through CraftJack Lead Manager. We’ll send the owner an email asking for a review instantaneously. If they agree, what they write will appear on your profile and hopefully encourage others to do business with you.
Even though we thoroughly screen every lead we get, a few bad leads are bound to slip through the cracks every once in a while. That’s why we offer you a credit when this happens. If the number you call turns out to be fake or the person turns out to be a renter, there’s nothing to worry about on your end. Just contact your account manager or request a credit through your profile and we’ll take care of everything. You can use the credited amount toward your next lead.
We operate websites where we provide property owners with blog posts and information concerning appraisal pricing and other related subjects. These typically are viewed by people who are interested in having their homes or commercial buildings appraised. This is why these pages also feature a contact form they can fill out for more details. For commercial properties, you may receive leads from business owners and investment groups that own residential real estate, as well as real estate agents serving both markets.
Once we have their contact information, we begin to check these leads against our lineup of professional appraisers. Our process ensures that you will never receive a lead for a job that doesn’t match your service area or specialties.
To see how the entire process works, please watch the video below:
Now that you know what CraftJack and our top lead generation software can do for you and your business, it’s time to sign up and start receiving the appraisal leads you need. To get started, fill out the lead form at the top of the page.
If you have any questions about us or our processes, you’re welcome to give us a call at 866-332-7134.
*Prices are subject to change.