The Significance Of Dedicated Account Managers

The Significance Of Dedicated Account Managers

There are other lead generation platforms out there, but very few, if any, offer dedicated account managers. One-on-one account managers ensure you talk to same person every time you need to change your budget, pause your account or add a new service. Fortunately, dedicated account managers bring additional advantages other lead generation companies simply do not offer.

Interested in your own account manager? Give us a call at 866-456-6977.

Other Lead Generation Companies

The personal touch should always be appreciated, but sadly, many larger lead generation companies forgot this important customer service feature. As lead generation companies grow, their customer services departments do not grow with them. As a result, they form call centers where any available account manager answers the next phone call.

While this strategy works for scaling businesses, it does not work for local contractors like yourselves. That’s because you have to fully explain your business and situation every time you call in. On the other hand, if you had a dedicated account manager that you talked to every day, they would understand your business, your schedule and your situation every time you call in. Unlike like a traditional call center, dedicated account managers will get to know your business and understand exactly what you hope to get from our lead generation service.

Familiarity

While any account manager could see when you last paused your account or when you increased your budget, without really knowing the person on the other end of the phone, one can not understand the decision or why you signed up for lead generation in the first place.

By having one dedicated account manager, there is a sense of familiarity, dare I even say friendship, with our contractors. Your account manager knows what makes you tick. They know when you will need to pause your account. They know what is and isn’t working with your follow-up process. All in all, they know you because they are the only person handling your account.

CraftJack Benefits

Understands Your Business

Many call centers have basic information regarding your account such as budget, company size, area and trades offered. However, as you know, not all small, medium or large companies are the same. Two companies with 50 people each may not have the same number of guys out in the field and therefore, can not take on as many projects as the other. The only way to know how many leads or projects a company can take is by understanding that company.

In an effort to better understand the ins and outs of your business, each CraftJack account manager takes the time to give you a call the second you sign up for our service. We go over the platform, answer any questions you may have and show you how to enhance your CraftJack Profile.

The experience your dedicated account manager has with your account makes your lead generation life easier and more efficient.

Sympathy

At CraftJack, we are human beings and we care about you, but more so, as we build up a relationship, our rapport grows stronger. We know our system works, but when it’s not working, we work diligently to turn things around because we know how important these leads are and how important your business is. There is extra motivation at play when you have built up a rapport with your clients. The only way to do that in lead generation is through dedicated account managers.

Conclusion

Unlike larger lead gen services, your dedicated account manager will always be the one updating your profile, altering your service areas and most importantly, helping you close more jobs. It’s a feature we are proud of and hopefully, you can be too!

If you’re interested in experiencing this CraftJack-only benefit, give us a call at 866-456-6977.